The case studies on this site are based on real client work. To respect privacy, identifying details like names, industries, or business specifics may be adjusted or generalized. The core challenges, solutions, and outcomes are true to the work we did together.
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Membership Type: Group Education Program
Client Industry: Chiropractic Continuing Education
Size: 40+ week curriculum | Multi-cohort launch
Table of Contents
ToggleThis seasoned educator had built a respected, in-person seminar series over four decades.
But when the pandemic hit, in-person instruction disappeared overnight—and so did access to the hands-on learning his students relied on for professional development.
The goal wasn’t just to digitize the course. It was to preserve the depth, structure, and interactivity of his teaching—without overwhelming his team or losing the intimacy of the learning experience.
What he needed:
We rebuilt the entire training inside Kajabi—using intentional pacing, clean automations, and a structure that mimicked the rhythm of live seminars.
Here’s what we set up:
🧱 40-week drip content model → Weekly modules released on a schedule, with assignments spaced for reflection + retention
🛒 Tiered pricing + enrollment flow → Separate student/doctor rates, timed pricing increases, and auto-redirects post-acceptance
🎥 Integrated live support → Ongoing Q&A sessions + a private online discussion space for case-based learning
📨 Automated comms → From launch emails to weekly nudges, everything was built into Kajabi to keep things flowing behind the scenes
Creating a cohesive, scalable experience.
With the new system in place, the client:
💰 Ran a six-figure launch on the first cohort
🌍 Expanded access to students in 19+ countries
🔁 Launched multiple cohorts with consistent 5–6 figure results
👩🎓 Increased student retention + completion through structured pacing and connection
What started as a necessary pivot became a platform for global growth—and a lasting extension of the client’s legacy.
Whether you’re moving a high-touch offer online or starting from scratch, I can help you build something scalable that still feels personal.
Membership Tech Blueprint is the first step. Let’s map out the backend and create a system that supports your students and your time.
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Heyyy, I’m Kasey 👋 I help wellness brands (and other brilliant humans) build and manage memberships that don't come with a side of Monday inbox dread.
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Before you build your next digital offer, find out your natural growth style (Lavender, Hydrangea, Sunflower, or Wildflower) and get clear next steps for your build.
Before you build your next digital offer, find out your natural growth style (Lavender, Hydrangea, Sunflower, or Wildflower) and get clear next steps for your build.
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